Client: Robinsons Hotels & Resorts
Robinsons Hotels & Resorts (RH&R), a subsidiary of Robinsons Land Corporation, operates a diverse portfolio of hotels throughout the Philippines.
| Problem | Objective | Solution |
|---|---|---|
|
RH&R faced challenges in guest interaction, tedious booking processes, and fragmented communication, resulting in a need to enhance their overall guest experience. Their previous booking platform lacked personalization, user engagement was low, and there was insufficient integration with third-party booking systems, leading to operational inefficiencies and suboptimal customer satisfaction. |
The primary objective was to streamline guest experiences and elevate hospitality standards by introducing the Robinsons Hotels & Resorts Mobile App. |
A robust tech stack was utilized to design an intuitive, user-centric app. Key features, such as an efficient booking system, personalized recommendations, and loyalty rewards, were implemented to address the identified challenges. Strategic partnerships and a targeted launch plan were leveraged to enhance user adoption and brand visibility. |
| Service | Tech Stack | Methodology |
|---|---|---|
|
App development |
NodeJS, NextJS, ReactJS, Flutter |
Agile Scrum |
Scope of Work
- Design
- Development
- Testing
- Deployment
- Ongoing maintenance and support
Key Features
- Quick and easy room bookings
- Change preferences such as bed settings, additional towels, and the inclusion of breakfast
- Loyalty rewards program
- Instant notifications for reservation confirmations and relevant stay updates
- Access to a range of concierge services
- Access to special offers and promotions available only through the app
- Secure payment processes
Conclusion
Robinsons Hotels & Resorts consistently refines and expands app features, introducing new services and improving existing ones through regular updates. This commitment to feature refinement provides users with a continually enhanced digital experience. Looking ahead, Robinsons Hotels & Resorts remains dedicated to leveraging technology to elevate the guest experience, setting new benchmarks in digital hospitality.
